Account Executive - Middle East 

Abu Dhabi, United Arab Emirates | Sales | Full-time

Apply by: No close date

Who are we? 

Whatfix is a data-driven digital adoption platform (DAP) that enables organizations and users to maximize the benefits of software. Whatfix acts as an interactive overlay on top of any application to guide users with real-time guidance, self-help support, and user feedback. With product analytics and AI, Whatfix enables scalable success with technology, maximizing productivity, and leveraging data-driven insights for better decision-making. The company has seven offices globally in the US, India, UK, Germany, Singapore, and Australia, and works with 135+ Fortune 1000 companies worldwide. Whatfix has raised $140 million to date and is backed by marquee investors including Softbank, Sequoia, Dragoneer, Cisco Investments and several others. “Hustle Mode ON” is the motto we live by. 

  • Whatfix has been named among the top 20 B2B tech companies like Adobe, PayPal, and Cisco.
  • With YoY revenue growth of over 65%, we have also been recognized among the top 20 fastest-growing SaaS companies worldwide in the SaaS 1000 list.
  • Recognised by Forrester and Everest Group as a 'Leader' in the digital adoption space, and listed by LinkedIn among one of the Top 5 startups in India in 2020
  • Listed in Deloitte Technology Fast 500™ among fastest-growing companies in North America for 2022 and 2021 and recognized as Great Place to Work 2022-2023
  • Our Customer centricity is evident from a Customer rating of 4.67 on G2 Crowd & 4.7 on Gartner Peer Insights

We are looking for a passionate, curious & driven Strategic Sales Executive to join us in Abu Dhabi. 

The person will be responsible for the execution of Whatfix’s expansion in the Middle East and driving significant customer and revenue in the Middle Eastern region. 


  • Understand and learn digital adoption concepts
  • Build & execute a defined territory plan
  • Leverage your network to generate & execute on pipeline
  • Build Brand awareness in the customer community
  • Deliver predictable subscription revenues as defined quarterly
  • Cultivate advisor relationship with your prospects 
  • Articulate a prospective business process challenges
  • Have the ability to tie a business problem to Risk, Revenue &/or Cost
  • Use a sales methodology to ensure the flow of relevant and timely information
  • Have a Customer Must Win attitude
  • Collaborate cross-functionally with sales development, solutions consulting, marketing & product


  • 6+ years of direct selling experience with large Middle - Eastern enterprises
  • Must have access to Mid-Senior level executives at prospects
  • Experience prospecting and selling to Cloud Application buyers in large Middle - East enterprises
  • Have sold as a challenger in a market (to a nascent category in the Hype Cycle)
  • Significant experience in account planning and opportunity management
  • Experience driving complex cloud opportunities to a close
  • Comfortable with extensive customer line of questioning
  • Experience selling value and return on investment to business stakeholders
  • Use CRM as a core part of the job for territory, opportunity management, and forecasting 
  • Strong storytelling ability with an inquisitive mind
  • Experience presenting to public audiences at industry events or small events
  • Able to work independently and remotely from other members of your team
  • Must be a natural cold caller and prepared to leverage all avenues to access power
  • Ability to identify prospect trigger/ pain with the right questions
  • Ability to learn to speak your prospect’s business language
  • Knowing what would make your prospect successful, and what’s in it for them
  • The ability to teach your prospects using insights they didn’t know before
  • The ability to independently run a product demo
  • The discipline to meet your sales productivity requirements
  • Experience using prospecting tools - ZoomInfo, Outreach, LinkedIn

What you will get to do:

  • Be a trailblazer in a new platform category
  • Help brands solve critical business challenges that impact their P&L
  • Full accountability for your growth and business outcomes
  • Learn and have fun
  • Work with some of the best talents from Silicon Valley and India


  • We strive to live and breathe our Cultural Principles and encourage employees to demonstrate some of these core values - Customer First; Empathy; Transparency; Fail Fast and scale Fast; No Hierarchies for Communication; Deep Dive and innovate; Trust, Do it as you own it; 
  • We are an equal opportunity employer and value diverse people because of and not despite the differences. We do not discriminate based on race, religion, colour, national origin, ethnicity, gender, sexual orientation, age, marital status, veteran status, or disability status.